Packaging

The creative team was also challenged to see beyond category constraints: It couldn’t change the packaging shape or colors and had to show the meat like every other bacon on the shelf—a porker of a ch

Brands need to be relentlessly clear on their purpose in order to adapt flexibly to new consumers, expectations, and markets. That means tapping into the five fundamentals of great design—insight, per

Looking back at 2016, the packaging industry took strides in more innovative, sustainable, holistic, technologically advanced and efficient directions. Realizing new opportunities in a variety of indu

Packaging innovations and out-of-home food trends in China offer opportunities to food and beverage brands despite the country's economic slowdown, research has shown.

July 12, accompanied by Deputy General Manager of China Coal Group Cross-border E-commerce Company Tian Cong, Cameroon merchants visited Shandong China Coal Group Joint Manufacturing Company for inspe

Minimal packaging Its minimal packaging design allows consumers to view the bottled beverages which is said to provide added quality assurance. The multipack needs only die-cutting and can be transpor