Chamber Vacuum Machine Transparent Packaging Has Become The Darling Of Food Packaging!

With the improvement of people's living standards, the temptation of eyeballs is far less than that of the tongue. Many people now want to eat more strongly than they want to eat, so now the food is made more and more beautiful and more attractive. Therefore, the use of chamber vacuum machine to transparently package products has become the darling of food packaging.

According to researchers, the eyes tell us how much to eat, not the stomach. This reflects a very basic psychological law: vision is superior to other sensations, and of course superior to internal sensations. Therefore, for businesses, letting consumers see food is an important sales principle. As early as the 1970s, researchers discovered that sandwiches using vacuum transparent packaging made people eat more than opaque ones. Physiologically speaking, the feedback from the stomach is far behind the eyes. Therefore, the premise of the psychological effect of transparent food packaging is to let people see the food. According to statistics, about half of the foods in large supermarkets are now transparently packaged, and nearly 80% of the chamber vacuum machine of nut foods is transparent.

Eyes monitor what we eat like radar monitors enemy aircraft, and sometimes it prompts us to refuse temptation. What kind of effect will be produced by the chamber vacuum machine packaging food depends on whether the "radar" detects the degree of threat to its self-control. The researchers believe that the size and attractiveness of food are important factors affecting this "detection ability".

In one experiment, the researchers found that in the case of attractive foods, transparent packaging of food will make people eat 70% more than opaque ones. For plain food, no matter whether the packaging is transparent or not, it does not work, people eat as much. In another experiment, the researchers compared the difference between "large" and "small" cookies. Regardless of size, the appearance of such cookies is attractive. As a result, for small cookies, transparent packaging will make people eat 60% more than opaque packaging. Surprisingly, for large cookies, transparent packaging makes people eat 30% less than opaque packaging.

These two experiments show that chamber vacuum machine and attractive small foods have the eye-catching effect known by the industry, have temptations to appetite, and because they are small, they do not cause "alertness" and therefore eat more. Transparent and attractive large-sized foods have a monitoring effect. Although it makes the appetite swell, it is also causing people to "wake up". They will refuse to be completely tempted to control themselves, so they eat less.